Smarketing: Kugadzirisa Yako B2B Kutengesa & Kushambadzira Matimu

Neruzivo uye tekinoroji pamunwe wedu, rwendo rwekutenga rwachinja zvakanyanya. Vatengi ikozvino vanoita tsvagiridzo yavo vasati vambotaura nemumiriri wekutengesa, zvinoreva kuti kushambadzira kunoita basa rakakura kupfuura nakare kose. Dzidza zvakawanda nezve kukosha kwe "smarketing" kune rako bhizinesi uye nei uchifanira kunge uchifananidza ako ekutengesa uye ekushambadzira zvikwata. Chii chinonzi 'Kurova'? Smarketing inobatanidza yako yekutengesa simba uye ekushambadzira zvikwata. Inotarisa kuenzanisa zvinangwa uye mamishini

5 Zviyero zveKushambadzira Kushanda Kwakanaka

Kwerinopfuura makore gumi, isu takaona Kushanda Kwekushandisa kubatsira kuongorora uye kuita nzira dzekutengesa mune chaiyo-nguva kumasangano. Nepo Mutevedzeri weMutungamiriri aishanda pamazano enguva refu uye kukura, mashandiro ekutengesa anga aine hunyanzvi uye achipa hutungamiriri hwezuva nezuva uye kudzidzisa kuti bhora rifambe Ndiwo mutsauko uripo pakati pemurairidzi mukuru nemurairidzi anogumbura. Chii chinonzi Kushanda Kushanda? Nekuuya kwemaomnichannel maratidziro ekushambadzira uye kushambadzira otomatiki, isu takaona kubudirira muindastiri

Iyo Art uye Sayenzi Yezviri Kushambadzira

Nepo zvizhinji zvezvatinonyora kumakambani zvidimbu zvehutungamiriri zvinofungidzirwa, kupindura mibvunzo inowanzo bvunzwa, uye nyaya dzevatengi - imwe mhando yezvinyorwa inomira kunze. Kunyangwe iri blog blog, infographic, chena pepa kana kunyange vhidhiyo, zvirinani zvirikuita zvemukati zvinotaurira nyaya inotsanangurwa kana kuratidzwa mushe, uye inotsigirwa neruzivo. Iyi infographic kubva Kapost inonyatso dhonza izvo zvinoita zvakanaka uye iwo muenzaniso wakanaka we… mubatanidzwa wounyanzvi

Mibvunzo mishanu Yekutarisa Kutengesa Kwako uye Kushambadzira Kurongeka

Ichi chirevo chakanyatsomira neni pasvondo rapfuura: Chinangwa chekushambadzira ndechekuti kutengesa kusanyanya. Chinangwa chekushambadzira ndechekuziva uye kunzwisisa mutengi zvakanyatsonaka zvekuti chigadzirwa kana sevhisi zvinomukwanira uye kuzvitengesa pachako. Peter Drucker Nemidziyo iri kudzikira uye mutoro webasa uchiwedzera kune wepakati mushambadzi, zvakaoma kuchengeta chinangwa cheako wekushambadzira kuyedza kumusoro kwepfungwa. Mazuva ese atinosangana nawo