Wepamusoro 10 App Store Optimization Maturu Ekuvandudza Yako App Chinzvimbo Pane Akakurumbira App Mapuratifomu

App Store Optimization Maturu

With pamusoro 2.87 mamirioni ekunyorera inowanikwa paApple Play Store uye anopfuura 1.96 mamirioni ekunyorera anowanikwa paApple App Store, hatingazowedzere kana tikati musika weapp urikuwedzera kuwanda. Zvine musoro, yako app haisi kukwikwidza neimwe app kubva kune waunokwikwidza mune imwechete niche asi nemaapplication kubva kune ese emusika zvikamu uye niches. 

Kana iwe uchifunga, iwe unoda zvinhu zviviri kuti vashandisi vako vachengete maapplication - kwavo uye nzvimbo yavo yekuchengetera. Na musika kuva kuzara nemaapplication emarudzi ese, isu tinoda chimwe chinhu chinopfuura app finesse app ekuvandudza maturusi uye matekiniki ekuona kuti maapplication edu anozivikanwa, kurodha pasi uye anoshandiswa nevatinoda tarisiro vateereri.

Ndicho chikonzero nei kukwidziridzwa kwemaapps kuchigona kudzivirirwa. Zvakafanana neinjini yekutsvagisa, uko marongero, maturusi, maitiro, uye matekiniki anotumirwa kuita kuti webhusaiti kana peji rewebhu rioneke papeji rekutanga remhedzisiro, App Store Kuita (ASO) inoita kuti app iratidzike pamusoro pemhinduro dzekutsvaga pazvitoro zveapp.

Chii chinonzi App Store Optimization? (ASO)

ASO mubatanidzwa wezano, maturusi, maitiro, uye maitiro akaiswa kubatsira yako nhare yekushandisa nhare zvirinani uye kuongorora chinzvimbo chayo mukati meApp Store mitsva yekutsvaga

Chimwe chezvikonzero zvikuru nei kuita kwechitoro kushomeka kusingadzivisike imo nekuti padyo ne 70% yevashandisi pazvitoro zveapp vanoshandisa sarudzo yekutsvaga kutsvaga yavo yavanofarira maapplication kana mhinduro-based. Iine 65% yemhedzisiro yekushandurwa inoshandura, yako app inofanirwa kunge iri pamusoro kana iwe uri kutsvaga kuwana vamwe vashandisi, kupihwa mari, shanduka se brand, uye ita zvimwe.

Kuti ikubatsire kuzadzikisa izvi, isu tiri pano neakanyanya-yakatarwa kunyora-up app chitoro optimization, ayo mabhenefiti uye gumi rinofanira-kuva nematurusi. Nekudaro, kana iwe uri mugadziri weapp, kambani yekuvandudza app kana kambani yeASO, iyi yekunyora-kumusoro inojekesa zvimwe zvezvishandiso zvekushandisa chitoro.

Ngatitangei asi zvisati zvaitika, heano mamwe anokurumidza mabhenefiti eapp shop optimization.

Bhenefiti YeApp Store Kugonesa

Imwe yemabhenefiti ekutanga ekushandisa maturusi eASO nemaitiro ndeekuti iwe unatsiridze kuoneka kweapp yako muchitoro chayo. Chero chipi zvacho chinokwidza mhedzisiro yekutsvaga chinoonekwa sechokwadi nekutadza. Kunze kweizvi, kugadziridza kwechitoro cheapp kunopa iwe mabhenefiti anotevera:

Bhenefiti yeApp Store Optimization

Nekugadzirisa kuvepo kwako kweApp Store uye nekuvandudza chinzvimbo chako, ASO:

  • Inotyaira yekuwedzera yekuisa kune yako nharembozha.
  • Inokugonesa iwe kutyaira yakawanda mu-app mari.
  • Inoderedza mutengo wako wekuwana vashandisi veApp.
  • Inovandudza chiziviso cherudzi, kunyangwe kana vasingachiise kekutanga.
  • Inotyaira kutora nevanoshanda, emhando yepamusoro vashandisi vanozoshandisa maapplication ako kugona kuzere. Vashandisi vakadaro vane mukana wakanyanya wekushandisa yako ekutanga maficha, mamodheru ekunyorera uye nezvimwe.

Iwo Anonyanya Kuzivikanwa ASO Zvishandiso Kuvandudza App Rankings

Anwendung annie

App Annie

Nzwisisika misika nzwisiso ndizvo zvaunoda kuti uwane yako app kumusoro kwemhedzisiro yekutsvaga uye App Annie anoita izvozvo chete. Uine pamwe dhatabhesi hombe, App Annie anokupa iwe ruzivo rwakakura pane yako yaunofarira musika niche, vako vakwikwidzi, akafanana maapplication uye nezvimwe.

Features

  • Keyword chepamusoro
  • App yekushandisa manhamba uye mishumo
  • Dhawunorodha manhamba
  • Mari inofungidzirwa
  • Yechokwadi-nguva app chitoro chekutevera neinonzwisisika pamataiti epamusoro, ruzivo rweapp, nhoroondo renhoroondo uye zvimwe
  • Yakakura dashboard

Pricing

Chikamu chakanakisa nezveApp Annie ndechekuti haina kupa generic kunyorera kana yemutengo modhi. Vashandisi vanowana makotesheni akaenderana zvichienderana nezvavanoda.

Sensor Tower

Sensor Tower

Imwe yeakanakisa kiyi yekutsvaga maturusi, Sensor Tower inokupa iwe kunzwisisa pane mamwe mazwi akakosha auri kukwikwidza nawo asi urikushaiwa. Izvo zvinokubatsira iwe kushandura kutyisidzira mumikana uye kuroverera kuvepo kwako kwepamhepo pazvitoro.

Features

  • Keyword kuronga, mutsvagiridzo uye maturusi ekushandisa
  • Dhawunorodha manhamba
  • App yekushandisa yekutevera
  • Mari inofungidzirwa
  • Keyword shanduro uye nezvimwe

Pricing

Sensor Tower inopa dzakasiyana mumutengo wayo ne3 bhizinesi mitengo uye maviri madiki-mabhizinesi mapakeji. Nemitengo inotangira pamadhora makumi manomwe neshanu pamwedzi kusvika pamakwenzi akakwenenzverwa, vashandisi vanogona kugadzirisa maficha avo uye vachibhadhara zvinoenderana.

App Tweak

App Tweak

Yakagadzirirwa chiitiko chikuru, iyo App tweak inopa yakazara mishumo uye zvemuno maficha. Nemishumo ichitorerwa kubva kunopfuura makumi matanhatu nyika kumamita akasiyana ekumanikidza, ichi chishandiso chiroto chemushambadzi. Nekudaro, iyo app inowanikwa chete kune vashandisi veIOS.

Features

  • Keyword research
  • Keyword kutarisa
  • Kukwikwidza kuongorora
  • Mari inofungidzirwa uye nezvimwe

Pricing

Muedzo wemazuva manomwe-wakasununguka unopihwa neApp Tweak kune vashandisi vatsva kuti vajaire iyo app uye vaongorore kugona kwayo. Kana izvi zvapera, vanogona kusarudza chirongwa chekutanga ($ 7 pamwedzi) kana kusarudza Guru kana chirongwa cheMagetsi pa $ 69 uye $ 299 pamwedzi zvichiteerana.

Apptopia

Apptopia

Nhare mbozha ndiyo USP ye Apptopia, iyo inobvumidza vagadziri veapps uye varidzi vebhizinesi kuti vawane zvakakosha kushanda uye kushanda kwehukama kubva kune nharembozha pachigadzirwa, kutengesa, nzira dzemari, mashandisiro, uye zvimwe kuita sarudzo dzinotungamirwa nedata.

Features

  • Kushambadzira njere
  • Zviratidzo zvekuita zvakakosha
  • Maturusi ekutsvagisa pamusika
  • Kufanozivisa kana kufungidzira maitiro evatengi
  • App kushandiswa kwemakambani eruzhinji uye nezvimwe

Pricing

Mitengo yepurogiramu yacho inotanga pamadhora makumi mashanu pamwedzi, uko maapplication mashanu anogona kushandiswa nemabhizinesi.

Vadivelu Comedy Mobile Action

Vadivelu Comedy Mobile Action

Boka rinodiwa, iro mobile action app inopa huwandu hweakasiyana maficha anoratidzwa pamusoro peakanakisa UI. Chimiro chekumira cheapp ndiko kugona kwayo kufungidzira kuita kweapp kune rimwe kiyi kiyi.

Features

  • Dhawunirodha data
  • Keyword mazano
  • Keyword tracking
  • Anokwikwidza keyword mazano
  • Localization
  • Yepamberi mishumo uye zvimwe

Pricing

Zvakafanana neApp Tweak, vashandisi vanowana 7-mazuva emahara kuyedzwa mushure mekusaina. Tumira izvi, ivo vanogona kubhadhara $ 69, $ 599 kana $ 499 pamwedzi kune Starter, Winner uye Zvirongwa zvePrimiyamu zvakateerana.

Splitmetrics

Splitmetrics

Kune avo vauri kutarisa kuti vagadzirise zvine mwero nzvimbo yako yeapp uye kuoneka, Splitmetrics ndiyo yako yakanaka ASO chishandiso. Iyo inopa yakajeka nzwisiso pane yako yekushandisa mashandisiro kusanganisira kuti yakareba sei vashandisi vako vanoona mukati-maapp mavhidhiyo uye ekushambadzira kushambadzira kukubatsira iwe kuti unzwisise vatengi vako zviri nani.

Features

  • Kusvika pamakumi matatu ematanho ekubata kuti uongorore uye uwane nzwisiso kubva
  • A / B yokuedzwa
  • Matipi kubva kuSplitmetrics vari-mumba mavetera
  • Localization
  • Pre-kutanga kuyedza kweapp
  • Kuedzwa kwekuita kunopesana nevanokwikwidza uye nezvimwe

Pricing

Chishandiso chinoda kuti iwe utore demo uye wozowana makwikwi akasarudzika zvichienderana nezvinodiwa.

AppFollow

Shandisa zvinotevera

Kana chako chakanyanya kutarisisa kuri kuwana chaiko vashandisi veapp yako, Shandisa zvinotevera ndicho chinhu chakanakisa chekutsvaga kwekushandisa chaunowana. Vagadziri vechishandiso vanotaura kuti yako app inogona kuwana 490% yekuwedzera mune organic maapplication kuisirwa uye 5X kuwedzera mune kwevhiki kuratidzwa pazvitoro zveapp.

Neapp, iwe unogona kuteedzera mamwe akanyanya kukosha ekuita metriki senge kiyi kiyi chinzvimbo chinja shanduko, mitengo yekutendeuka, kurodha pasi uye tarisa ako makwikwi 'maitiro ekugadzirisa maitiro ekugadzirisa ako futi. Iwe unogona zvakare kugadzirisa yako app neakakosha mazwi ekushandura maficha anopiwa nechishandiso.

Features

  • Performance Index pazvitoro
  • Otomatiki yekutsvaga kwemazwi
  • Anokwikwidza kuongorora uye kuongorora
  • ASO yambiro inotumirwa kuemail uye Slack
  • Mabhenji ekushandura mwero uye nezvimwe

Pricing

Kune makambani, mitengo inotanga pamadhora makumi mashanu nemashanu pamwedzi kuburikidza ne $ 55 pamwedzi uye zvirongwa zvemitengo zvakagadziriswa zvemabhizimusi edhisheni.  

Storemaven

StoreMaven

Kana Splitmetrics yaive yese nezve organic kuoneka kuwedzera, StoreMaven iri pamusoro pekugadzirisa huwandu hweshanduko. Nekutora nzira yesainzi uye inotungamirwa nedata yekuongorora maitiro evatengi, inokupa matani ekuyedza, ekuyedza uye ekuongorora maturusi nemaitiro ekuona kuti vashanyi vako vatendeukira kune vashandisi. 

StoreMaven inotogovana manhamba ekuti kuitisa kwayo kwakakonzera kuwedzera kwe24% mukutendeuka, 57% kudzikira mukutsvaga kwevashandisi uye kwakatenderedza 34% inowedzera mukuita.

Features

  • Kuongorora A / B
  • Maitiro ekugadzirisa akasarudzika uye zvirongwa
  • Kwayedza fungidziro uye ongororo yemhedzisiro
  • Makwikwi ekutsvaga uye nezvimwe

Pricing

StoreMaven inoda kuti iwe utore demo uye wozowana makwikwi akasarudzika zvichienderana nezvinodiwa.

Kufarira

Kufarira

Kufarira yakagadzirirwa kuburitsa musiyano uripakati pekubatanidzwa kweapps uye nekunzwisisa maitiro evashandisi. Yakavakirwa pane hwaro hwepfungwa hwekuti vanogadzira maapp uye makambani havawane mukana wakakwana wekupindura mushandisi uye metric dzekubatanidza kukwidziridzira maapplication avo ekuita uye kuoneka. Apptentive iri pano kungounza zvese pamwe chete.

Features

  • Yechokwadi-nguva mhinduro mhinduro
  • Omnichannel kuongorora
  • Ongorora hutano hweapp, ruzivo rwevatengi uye zvimwe
  • Precision kunongedza uye kuita kuyerwa uye nezvimwe

Pricing

Chishandiso chinoda kuti iwe utore demo uye wozowana makwikwi akasarudzika zvichienderana nezvinodiwa.

ASOdesk

ASOdesk

ASOdesk inokupa nzwisiso yakazara pamibvunzo inoshandiswa nevashandisi vako uye nevateereri vanonongedzera kusvika kune maapps akafanana neako mumusika. Kunze kwezvo, zvakare inokuudza iwe mazwi akakosha emakwikwi ako maapplication ari kuisirwa uye nerumwe ruzivo pane yakaderera-makwikwi mazwi akakosha. Chekupedzisira, iyo Anwendung zvakare inokupa iwe inotsvaga ruzivo nezve mashandiro eako ASO mazano.

Features

  • Keyword analytics, mutsvagiri uye muongorori
  • Organic mishumo uye manhamba
  • Maitiro ekuzivisa
  • Mhinduro uye kuongorora kuongorora
  • Competitor keywords ongororo uye zvimwe

Pricing

Pane zvirongwa zviviri zvemitengo zviripo - imwe yekutanga uye mabhizimusi madiki uye imwe yemabhizinesi nemakambani. Mitengo yekutangisa inotanga kubva pamadhora makumi maviri nemana pamwedzi yoenda nzira yese inosvika kumadhora zana nemakumi masere nemasere. Kune emabhizinesi, kune rimwe divi, mitengo inotangira pamadhora zana nemakumi matanhatu nematanhatu kusvika pamadhora mazana mana nemakumi matanhatu nematanhatu pamwedzi.

Nekudaro, aya aive maturusi akakurumbira uye anoshanda ekuvandudza kuoneka kweapp yako pazvitoro zveapp. Nezvishandiso zviri muruoko, iwe unogona kugadzira nzira ye organic kuoneka, kuwedzerwa kwekushandisa kwevashandisi, yakaderedzwa mutengo-per-lead, uye nezvimwe. Iye zvino, unogona kushandisa maturusi uye panguva imwe chete ushande mukugadzirisa mashandiro eapp yako nekushanda kwayo zvakare. Kana iwe uchitsvaga mamwe matipi ekushambadza yako nharembozha saka heino gwara rakazara: 

Matipi Ekushambadzira Yako Nhare Yekushandisa

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