10 Consumer Trends muna 2017… Iine Yambiro!

snapchat mitambo

Ndinoziva ndiFebruary asi isu hatina kunyatsogadzirira kuregedza yedatha yemafambiro akafanotaurwa gore rinouya iri. Uku kutsvagisa pamusoro maitiro evatengi kubva kuGlobalWebIndex iri kutenderera mune zvese zvakarongeka uye chiyero chekuchinja mune maitiro evatengi.

The Maitiro 17 Chirevo anotoyambira kuti gore rino rinonzi mamiriro kudonha inogona kupararira kubva kunhau huru yemagariro kuenda kumeseji maapplication sezvo ivo vachiwedzera mashandiro - uye vashandisi vanorega kuita.

Kudzoka muna2012, avhareji mushandisi weinternet anga aine anenge matatu enhau enhau / mameseji maakaundi - izvozvi nhamba iri padhuze nemanomwe, zvichireva kuti kusvika kweakasiyana uye akasarudzika masevhisi akanganisa maitiro evanosangana netiweki nevezvenhau. GlobalWebIndex Maitiro Anochinja Katie Mudiki

Mune iyo 60-peji mushumo, GlobalWebIndex CEO Tom Smith anonyora nezve matanho matanhatu epakati anotsanangura ino nguva - uye vaongorori vehunyanzvi vanoona gumi dzakakosha maitiro ekuona muna 10:

  1. Mobile-Kutanga - A "mobile-first landscape" iri kukurumidza kuuya, ine mhando dzinotadza kukoshesa nharembozha inomhanya nenjodzi yekushayikwa mikana yakakosha nekuisa pangozi hukama hwavo nevatengi vadiki.
  2. Global Mobile - India, Philippines neIndonesia vagadzirira kuve misika mikuru mitsva yemafoni efoni.
  3. Mutambo Urarame Kurarama - Kushambadzira kunogona kuswedera padhuze nemitambo - sevatariri vemitambo vanowana traction. GlobalWebIndex dhata yakaratidza izvo mumwe muvashandisi vana akatarisa rwizi rwekutamba narwo mumwedzi wapfuura
  4. Facebook Marketplace - Facebook Musika inogona kusimuka, ichivhara iyo inogara iripo chipo pakati pekutsvaga nekutenga.
  5. Yemavhidhiyo Vhidhiyo - An kuputika kwevhidhiyo zvirimo pasocial media zvichaita chinetso chikuru pakushambadzira zano mu2017.
  6. Content Marketing - Vatengi vakapiwa simba nekusimuka kweyekushambadzira-blocker ne nharaunda yepamhepo inova shoma kuvhura kunokanganisa kushambadzira, zvichireva kuti vashambadziri uye vashambadziri vanofanirwa kutora nzira nyowani, vachitiswededza padyo ne inotungamirwa nevatengi, inogutsikana-inowaniswa nyika yekutengesa kupfuura nakare kose.
  7. Mobile Ad-ichivharira - Nhare-yekushambadzira-kuvharira ichapararira kubva kuAsia kuenda kumadokero, zvichireva kushambadzira nhare kuchada chinja kune mameseji asinganetsi uye zvimwe zvine chekuita nazvo.
  8. Virtual Reality - Nharembozha inogona kuve inokunda muhombe se Virtual Reality uye Augmented Reality (VR & AR) inotora nevatengi - 40% yavo vakatoratidza kufarira kushandisa VR mahedhifoni.
  9. Snapchat - Snap yaigona kutanga-kusakara tekinoroji inoshanduka mushure mekunyudza chigunwe chayo mumvura neSpapchat Spectacles - magirazi ezuva anorekodha zvidhori zvevhidhiyo izvo zvinobva zvango chengetedza kune iyo Snapchat Memories. Iyo chishandiso inoshandisa 115-degree lens iyo inotevedzera maitiro anoonekwa nevanhu.

Dhawunirodha Vatengi Maitiro 2017

tekinoroji maitiro 2017

Nezve Global Web Index

GlobalWebIndex ikambani yehunyanzvi inotungamirwa muLondon iyo inopa vateereri kudhinda dhata munyika dzese makumi mana kumakambani makuru epasirese, vamiririri vekutengesa nemasangano enhau.

Iyo kambani inochengetedza yepasirese pani yevanopfuura mamirioni gumi nematanhatu vatengi vakabatana, iyo yavanoshandisa kugadzira 18 data poindi pamafambiro evashandisi veinternet pasirese. Vatengi vanosanganisira Twitter, Google, Unilever, Johnson & Johnson, WPP, IPG uye Omnicom Boka vanogona kuunganidza zvakadzama nzwisiso mumaitiro evateereri, maonero uye zvido kuburikidza nekubatanidzwa kweongororo uye analytics data uchishandisa GlobalWebIndex chikuva.

Unofungei?

Nzvimbo iyi inoshandisa Akismet kuderedza spam. Dzidza kuti sei deta yako inoshandiswa.