5 Nzira dzeRuzhinji Rwehukama Nyanzvi dzekunatsiridza maPaki avo
Kusarudzika kunowedzera mitengo yekushandura. Icho hachisi dzidziso, hunhu hwemunhu zvakaratidzwa kakawanda. Kana iwe uri nyanzvi yekudyidzana neveruzhinji, kutendeuka kwako kugona kwako kuve nekuburitsa kana kupesvedzera kugovera nyaya yemutengi wako kana chiitiko. Zvingori zvine musoro kuti kusarudzika kunobatsira iyo shanduko, asi nyanzvi dzinoramba dzichiparadza hukama hwavo (rangarira ...
Takanyora nekugovana maitiro ekumisa blogger pamberi. Isu takagovanawo sei KWETE kukanda blogger. Uye munzira, takagovana maturusi ekuparidzira ayo anobatsira vashandi vePublic Relations kuchengetedza vaanosangana navo uye kuita basa riri nani rekuvaka hukama navo. Zano: Haisi kuvaka email inovhura kuti wanga uri fan-refu, yauchangobva kuverenga ____ positi, uye iwe unoda kugovera ruzivo nezve mutengi wako. #yawn
New tsvakurudzo kubva Cision inonongedza nzvimbo idzo nyanzvi dzehukama neveruzhinji zvinoda kuvandudza on:
- 79% yevapesvedzera vanoda vashandi vePR kuti vagadzirise matinji anonyatsoenderana nekuvhara kwavo
- 77% yevapesvedzera vanoda kuti nyanzvi dzePR dzinzwisise zviri nani kubuda kwavo.
- 42% yevapesvedzera vanoda PR nyanzvi kuti vape ruzivo uye nyanzvi zviwanikwa.
- 35% yevapesvedzera vanoda vashandi vePR kuti varemekedze zvavanoda, izvo 93% inofarira email.
Zvichida chinonyanya kukosha ndechekuti54% yevatori venhau vanoteedzera nyaya yakadzikama nekuda kweruzivo rwakadzama rwakasanganisirwa muchigadzirwa, chiitiko kana musoro wenyaya. Hunhu hunokosha! Chete chimiro chandaneta nacho pamushumo wese ndechekuti kuburitswa kwenhau kuchiri kunzi kwakakosha kuvatori venhau. Ndinofunga kuti a
Verenga iyo State of the Media 2016 kubva kuCsion
Isu tinorara zuva rose Martech Zone uye ndine vashoma vevashandi vePR vanogara vaine nzeve yangu nekuti vanoremekedza nguva yangu pandinokanda nyaya. Chete chimiro chandaneta nacho pamushumo wese ndechekuti kuburitswa kwenhau kuchiri kunzi kwakakosha kuvatori venhau. Ndinofunga kuti itsanangudzo isina kujeka zvachose. Ini handina basa nazvo kana iri kuburitswa kwenhau kana nyaya yakanyorwa zvakanaka… asi ini handitsvage mapepanhau uye handina kwenguva yakareba.