Meltwater Buzz Dzidzo: Kuratidzira, Kukosha uye Chiremera
Vanhu vanowanzo kundibvunza kuti munyika tinokwanisa sei kuwana nekunyora nezve akawanda kwazvo matekinoroji ekushambadzira kunze uko. Ichokwadi kuti tinodzikwa zvishoma nevashandi vehukama neruzhinji, asi Martech Zone haisi nzvimbo yenhau - tiri saiti yekubatsira vashambadzi kuwana tekinoroji yavanogona kuwedzera. Mazhinji emidziyo yatinogovana ave aripo kwekanguva - asi vanogovana nzira kana chimiro chatinotenda kuti chakakosha kune vateereri.
Izvo isu zvataimboita zvisirizvo neGoogle Alerts, isu tava kuita nevatinoshanda navo kuMeltwater. Meltwater Buzz maemail akazara neruzivo runoshamisa… kazhinji zvishandiso uye mapuratifomu atisina kumbobvira tagovana. Uye isu tinoona nezve iyo tekinoroji mune chaiyo-nguva, kwete mumavhiki.
Izvi zvinotibatsira pamatanho akati wandei:
- Competitors - isu tinopa vatengi vedu ruzivo nezve vatsva uye varipo vakwikwidzi, tichivabatsira kugadzirira uye kumisikidza zvigadzirwa zvavo zvinoenderana navo.
- Statistics - kwete chete isu tave kuve neruzivo zvakanyanya patinoverenga mashandisiro emakesi, nyaya dzevatengi uye nhau nezveshambadziro, isu tinokwanisa kupfuudza iro ruzivo kune edu vatengi uye vaverengi.
- Kuwanika - hongu, iyi ndiyo nyama yeMartech - tinogovana zvinyorwa pane tekinoroji yekutengesa iyo isina mumwe munhu anoratidza… hapana munhu.
Mune ino post, handisi kuzogovera nezve Meltwater Buzz iyo webhu puratifomu… chete chenjedzo dzatinogamuchira. Imwe neimwe email inotanga netsananguro yemubvunzo wechisikigo wakashandiswa uye masosi aive neruzivo. Ini ndichakuratidza vhezheni yekupera kwevhiki kuitira kuti isaremerwe. Heino mushandirapamwe watakagadzira Mobile Marketing.
Tiri kutsvaga mobile marketing uye iyo boolean mubatanidzwa weayo chikwiriro or zvigadzirwa. Isu takawedzera mamwe mazwi ekuchenesa mhedzisiro uye kuwana zvinhu senge basa kutumira kunze kwemhedzisiro. Iyo email inotiratidza kuti paive nemaviri mablog mablog, 2 kutaurwa paTwitter uye 2 kutaurwa paFacebook. Pakarepo pazasi pane yekukurukurirana gore rinoshandisa imwe huremu kumitsara.
Chikamu chinotevera chinopa mhedzisiro nekumwe kuyerwa kwemukurumbira (mumaonero) uye chiremera (chinzvimbo) chemhedzisiro. Iwe unogona kuona inonyangadza kutaura kumusoro ine 0 mukurumbira uye 0 chinzvimbo - nyore kuregeredza. Ipapo pane kutaurwa kwedu
Mobile Kushambadzira Infographic - inotonhorera sei izvo? Chimwe chinyorwa naShopperTrak chinomutsa kuziva kune vamwe hunhu hunonakidza hwevechidiki uye kushambadzira nhare kubva kuPew Research.Ndarama yegoridhe; zvisinei, yaive Facebook Peji inogadziridza nezve yakatemwa yemahara kopi (Kindle chete) ye Dhijitari Pfungwa: 12 Zvinhu Zvese Bhizinesi Zvinoda Kuziva Nezve Dhijitari Kushambadzira kubva WSI. Ini ndakakwanisa kupfuudza pane kupihwa kune vedu vese vaverengi nevatengi.
Nemaimeri imwe chete kubva kuMeltwater Buzz, ndakakwanisa kuzvidzidzisa panzira dzekuyaruka dzekutengesa nhare, tenda muteveri nekugovana infographic yedu, uye titumire bhuku rinonakidza kune vese vateveri vedu. Ndiyo email imwe pakupera kwevhiki! Fungidzira zvaunogona kuitira kambani yako nevatengi vako nekwanisi iyi!