7 Mibvunzo Yekubvunza Wako Agency Usati Wasayina

7 Makiyi Ekutora kubva kuYedu Yemukati Zvekugadzira Tactics Webinar

Tinoda kushanda pamwe nemamwe masangano. Unyanzvi hwedu mukutsvaga kwekutsvaga kwekutsvaga uye mazano ekugadzirisa zvakave zviwanikwa zvevamwe vashandi vedu vehurumende uye tinoramba tichikura chikamu ichocho chebhizimisi redu. Isu tinoshanda nezvakawanda zvikuru zvekuvandudza, dhizaini uye neruzhinji hukama vanhu uye izvo zvatakafanana nazvo zvese ndiko kutsvaga kwemabhizinesi mhedzisiro.

Pasina mhedzisiro yebhizinesi, yako agency haina basa. Saiti yakagadziriswa isingakwanise kushandura haina basa. Saiti yakanaka isingawanikwe haina basa. Kutsvagisa, dhizaini uye kunyora iwe unobhadhara zvakanyanya kune izvo zvausingakwanise kuzvidzorera zvakare hazvina basa (kupfuura iro rekutanga bhuku).

Tiri kuramba tichishamisika nenhamba yevatengi vanouya kwatiri vakashandisa rinenge bhajeti ravo rese asi vasiri kuona mhedzisiro. Izvo zvinotarisirwa kwatiri kutora chero mari yasara uye kuyedza kuwana zvibereko nazvo. Dzimwe nguva, hatigone kuita kuti zvishande.

Ndicho chikonzero bhizinesi redu modhi iri rakasarudzika muindasitiri. Isu tinobhadharisa zvakadzama mubhadharo wekubatana tobva tashanda kumhedzisiro. Vazhinji vedu vatengi vari kushandisa mari yemushandi mumwe chete, asi timu yedu uye vese vatinoshanda navo vanoshanda kuti vaone zviyero zvebhizinesi zvakaenzana.

Usati wasaina kontrakiti yako inotevera nesangano, tinokukurudzira kuti ubvunze mibvunzo inotevera:

  1. Ndevapi vamwe vatengi vavakashanda navo muindastiri yako? Unogona kufunga kuti ndiri kubvunza nezvekupokana kunogona kumuka, asi handicho chete chikonzero. Yedu boka inoramba iine kubudirira kusinganzwisisike nekambani yekushambadzira tekinoroji inoenderana asi isu takawira pasi nemamwe makambani eB2C echigadzirwa Nechikonzero ichocho, isu tinotarisa pachikamu chimwe uye chero munhu anoda kushanda nesu kunze kwechikamu ichocho anonyatso ruzivo kuti ave nechokwadi chekuti tinogona kuzadzisa zvavanotarisira.
  2. Ndiani muridzi wemafaira ekutanga? Iri kazhinji ndiro dambudziko hombe ratinosangana naro. Iyo agency ichagadzira chero chaunoda asi ivo vanochengeta muridzi uye kutonga kweese mafaera mafaira. Iwe unoda kudzosera basa racho here? Iwe unofanirwa kubvunza iyo agency. Unoda here kusiya agency? Ipapo iwe unofanirwa kutanga zvese zvakare. Zvinoshungurudza kwazvo. Kubata yako mutengi kubatwa haisi iyo yaunokura yako bhizinesi.
  3. Chii chinoitika kana chisingashande? Sangano rega rega rinosimudzira iro rakakura basa ravanoita asi havawanzo kutaura kune zvakakundikana. Isu takave nemugove wedu futi. Mubvunzo ndewezvinoitika zvinotevera. Kana iwe uri kushanda pane chengetedzo, iwe ungatofanira kubhadhara zvese zvekare pamwe neazvino agency kana nyowani kuyedza kuwana izvo zvaunoda. Isu tinoshanda takabhadharisa muripo kuitira kuti kumanikidzwa kuri patiri kuendesa. Uye mune yakaipisisa-mamiriro ezvinhu, vatengi vedu vanozivawo matangiro atinoita zvibvumirano vasati vasaina (isu tinoita kuzere kuzere kwesarudzo, kuripota, zvinyorwa, uye zvinhu).
  4. Chii chakabatanidzwa, chii chimwezve? Ini ndafuridzirwa nemakambani mangani anovhura masayiti kana mazano chete kuti ndione kuti chirongwa hachina kugadzirirwa kutsvaga kana nhare. Kana yapikiswa, iyo agency inopindura, "Hauna kukumbira izvozvo." Huh? Warevesa here? Kana agency yako iri kutsvaga vatengi vako, iwe unoenda kuomerera pakuita zvese kuti uwedzere mhedzisiro yebhizinesi.
  5. Isu tinobata sei muridzi? Zvakanaka kana iwe uine agency inotenga madomeni, kuitisa, madingindira, kana stock stock photography… asi ndiani ari wavo? Iko hakuna chakashata kupfuura iyo agency kuwana isingateereri uye kufamba uchienda nedomain yako (ehe, zvichiri kuitika). Ive neshuwa kuti iwe une ironclad chibvumirano munzvimbo kuti chero muridzi ndeyako. Ndosaka tichiwanzo kuwana kiredhiti kadhi kubva kune vatengi vedu uye tinotenga masevhisi muzita ravo. Kuve nekero email kero uko iwe kwaunogona kuwedzera / kubvisa yako agency ndiyo nzira yakanaka yekugadzirisa iwo maakaunzi uko iwe ausingazombofa waarasa iwo.
  6. Ndezvipi zvishandiso zvavari kushandisa? Kunyangwe isu pachedu takachenesa mamwe mapuratifomu evatengi vedu, isu tichiri kuvhura uye kutendeseka navo pane maturusi atiri kushandisa. Mukana wekuve agency ndeyekuti isu tinogona kutenga mabhizinesi marezinesi pane software iyo yatinoshandisa kune akati wandei vatengi. Ndega, vatengi vedu vaisazokwanisa kuzvitenga asi pamwe chete tinogona kuvapa mukana. Izvi hazvingopi vatengi vedu chete nekunzwisisa kwekukosha kwatiri kugeza, zvakare ngavazvionere vega mhando nemukurumbira wezvishandiso zvatiri kushandisa.
  7. Ndezvipi zvimwe zvavanogona kukubatsira? Zvakanaka - Ndanga ndisina kunaka kusvika zvino saka ngatitangei kuva netariro. Iwe unogona kushamiswa dzimwe nguva neakakura matarenda uye mapurojekiti ari pasi pebhandi rebazi. Imhosva yedu pachedu, asi dzimwe nguva tinoona mutengi wedu aripo akangotsvaga imwe zviwanikwa zvebasa zvataigona kunge takavapedzera. Hapana chimwe chinogumbura! Ita shuwa kuti urikutaurirana nemasangano ako pane rakakura basa ravari kuitwa uye dzimwe dzenzvimbo dzekutarisisa dzavanadzo. Sezvo iwe uchitova nehukama, kuwedzera pane mamwe masevhisi uye mapurojekiti kazhinji zviri nyore kwazvo pane kutanga nyowani nezviwanikwa zvitsva.

Isu takagovana inonakidza infographic kwekanguva kumashure pane dzimwe nguva kushungurudza hukama hwevatengi ayo masangano anopinda. Asi kushungurudzwa kunogona kuitika kumagumo ese ehukama uye zvakakosha kuti usashungurudzwa nesangano rako. Kwete chete kuti mazano ako anogona kutambura, asi iwe unogona kurasikirwa nebhajeti yako futi.

Ini ndinofunga izvi zvese zvinogona kupfupikiswa mumubvunzo mumwe. Sangano rako riri kushanda here kuona yako bhizinesi mhedzisiro kana yavo? Tinotenda kana vatengi vedu vachibatsirwa, saka nesuwo… saka ndizvo zvinogara zviri pamberi pedu.

Pfungwa

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    Saka yave 2am yekutenda uye aiwa handina kupedza husiku hwese ndichitumira tsamba kune ty kune avo vandino tenda navo kunyangwe ndichiita izvozvo mumunamato. Ini ndichiri kuchenesa email seye 1-murume gang anovaka isingabatsiri ine webhusaiti ndinovimba yakatangwa kutanga kwegore idzva iri. Kutaura kwangu kuno kuna Doug ndeyekutenda kuruzhinji, posvo yake yazvino inoratidza kuvimbika, kodhi yetsika uye kujekesa kwandakatanga kukwezva makore akati wandei isu tese tichishingairira kutsigira "Diki Indiana" pasati pasimuka Facebook. Kumanikidzwa kuenda pamudyandigere uye kupora kubva pakurwara kwemoyo kwakanditungamira muchikamu changu chekupedzisira naMwari, yangu gumi pondo yakasiya basa muHavanese breer mweya, Social Security uye komputa ine makiromita akawanda kupfuura piki yangu. Ini ndiri chirevo nerd asi munguva pfupi ndakadzidza eBay yaisazove basa idzva asi zviitiko zvehupenyu zvakandipa kufarira eCommerce, zvakanyanya senge zvakare kutungamira Chamber of Commerce uye kushanda nevaridzi vebhizinesi asi kungogumira kune vakazvimiririra varidzi uye Indiana-based. Sezvo yangu purojekiti yakava chishuwo ndizvo zvandaifarira uye kuremekedza Douglas Karr kuburikidza nesocial media media kutumira pamwe nemablog ake. Iye haazive kuti hunyanzvi hwake hwaive husina kusimba kukwevera kwaari sezvakaita Doug munhu wacho. Zvinoshamisa kuti yakazara komputa nerd inowana hukama hwakadaro neakagoneswa uye anozivikanwa Geeker, mumwe munhu waunonzwa kazhinji kuti anga ari shamwari yeupenyu hwese uye chipangamazano apo uchiona kutaurirana chiso nechiso kwaitika kaviri chete mumakore ano. Ehe, ari munyama sekumuwana kwandinoita online nemablog ake uye pasocial media persona saka kumuona kazhinji hazvidi kuti unzwe kuvimbiswa kuti ndiye chaiye chibvumirano. Isu tinogovana zvakawanda zvatinofarira nezvatisingadi asi dzimwe nguva takatopokana pachena; (rangarirai ini ndakareururwa ndisina zivo muridzi wemakomputa saka haisi barometer yakanaka,) asi maonero edu echitendero, ehunhu, magariro, tsika uye zvematongerwo enyika anowanzoenderana uye anoita kuvimba kwekugamuchira pfungwa dzake nehungwaru. Iko Kutenda uyezve kuona iko pachena mukati meblog kunondiunza kuti ndigovane sirivheri yekutenda kwako uye kwako.

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