Kushambadzira Mabhuku

Yangu Freakonomics: Maitiro Ekuchengetedza Vashandi Vako Budget Nekuwedzera Mihoro

Ndichangopedza kuverenga Freakonomics. Pave nenguva ndisingakwanise kuisa bhuku rebhizinesi. Ndakatenga bhuku iri manheru eMugovera ndokutanga kuriverenga musi weSvondo. Ndakaipedza maminetsi mashoma apfuura. Zvainditorera mamwe makuseni, kutoita kuti ndinonoke kubasa. Pakati pebhuku rino pane maonero akasiyana ayo Steven D. Levitt inotora paanoongorora mamiriro ezvinhu.

Zvandinoshaya njere ndinozviita mukushingirira. Ndinofarira kutarisa dambudziko kubva kune ese maonero ndisati ndakurudzira mhinduro. Kazhinji kazhinji, mumwe munhu anosunungura mhinduro chaiyo sezvandinoongorora kuti ndiwane rumwe ruzivo. Kubvira ndichiri muduku, baba vangu vakandidzidzisa kuti kuona chinhu chiri chose sechirahwe panzvimbo pebasa kunofadza. Kune kukanganisa, dzimwe nguva, ndiwo maitiro andinoita basa rangu semaneja wechigadzirwa.

Uchenjeri hwakajairika zvinoita kunge huchenjeri hwemukati hwekambani yedu nevamwe vazhinji. Kazhinji, vanhu funga vanoziva zvinodiwa nevatengi uye vanoedza kugadzira mhinduro kwayo. Chikwata chataisa parizvino chiri kubvunza nzira iyoyo uye kurwisa nyaya nekutaura kune vese vane chekuita, kubva pakutengesa kusvika kune rutsigiro, vatengi kuenda kubhodhi redu. Iyi nzira inotitungamira kune mhinduro dziri mukana wemakwikwi uye kusangana nevatengi vedu nzara yezvimiro. Zuva rega rega idambudziko, uye shandira kugadzirisa. Ibasa guru!

'Freakonomics' yangu huru yakaitika pandakashandira bepanhau kuMabvazuva. Ini handisi munzira ipi neipi nemunhu akaita saVaLevitt; zvisinei, ndakaita ongororo yakafanana uye ndikauya nemhinduro yakakanganisa huchenjeri hwenguva dzose hwekambani. Panguva iyoyo, dhipatimendi rangu raive nevanhu vanopfuura mazana matatu venguva-yenguva vasina mabhenefiti… vazhinji vari kana pamusoro pemuhoro wepasi. Kuchinja kwedu kwaityisa. Wese mushandi mutsva aifanira kudzidziswa nemushandi ane ruzivo. Mushandi mutsva akatora mavhiki mashoma kuti asvike padanho rinobudirira. Ndakatsvaga data ndikaona kuti (hapana kushamisika) kuti pakanga paine kuwirirana pakati pehupenyu hurefu uye kubhadhara. Dambudziko raive rekutsvaga

nzvimbo inotapira… kubhadhara vanhu muhoro wakaringana kwavaiona vachiremekedzwa uku vachiona kuti mabhajeti haana kuvhurika.

Kuburikidza nekuongorora kwakawanda, ndakaona kuti kana tikawedzera bhajeti redu repagore rekubhadhara ne$100k, taigona kudzoreredza $200k mukuwedzera mari yemuhoro yenguva yakawandisa, yekuchinja, kudzidziswa, nezvimwewo. uye ita kuti vashandi vafare zvikuru! Ndakagadzira a tiered system yekuwedzera mihoro iyo yese yakasimudza mubhadharo wedu wekutanga uye yakabhadhara mushandi wese aripo mudhipatimendi. Vashandi vashoma vanga vawedzera huwandu hwavo uye havana kugamuchira yakawanda - asi vakabhadharwa zvakanyanya kupfuura indasitiri kana basa rebasa.

Mhedzisiro yacho yaive yakawanda kupfuura yatakanga tafungidzira. Takachengeta mari ingangoita $250k pakupera kwegore. Chokwadi chaive chekuti muhoro wekudyara waive nemhedzisiro yatakanga tisina kufanotaura:

  • Nguva yakawedzerwa yakadzikira nekuda kwekuwedzera kubereka.
  • Isu takachengeta toni yemitengo yekutonga uye nguva nekuti mamaneja akashandisa nguva shoma kuhaya nekudzidziswa uye yakawanda nguva kutonga.
  • Takachengeta toni yemitengo yekutsvaga vashandi vatsva.
  • Hunhu hwese hwevashandi hwakawedzera zvakanyanya.
  • Kugadzirwa kwakaramba kuchiwedzera apo mari yedu yevanhu yakaderedzwa.

Kunze kwechikwata chedu, munhu wese aikwenya musoro.

Chakanga chiri chimwe chezvandakakunda zvikuru nokuti ndakakwanisa kubatsira kambani nevashandi. Vamwe vashandi vakafarira boka revatungamiri mushure mokunge shanduko dzatanga kushanda. Kwenguva pfupi, ndakanga ndiri Rock Star yeVaongorori! Ndakava nemamwe mahwindi makuru mashoma mubasa rangu, asi hapana akaunza mufaro uyo uyu akaita.

Douglas Karr

Douglas Karr ndiye CMO OpenINSIGHTS uye muvambi we Martech Zone. Douglas akabatsira akawanda ekubudirira kweMarTech kutanga, akabatsira mukushingairira kweanopfuura madhora mashanu emadhora mukutenga nekudyara kweMartech, uye anoenderera mberi nekubatsira makambani kuita nekuita otomatiki nzira dzawo dzekutengesa nekutengesa. Douglas inyanzvi inozivikanwa pasi rese yedhijitari uye MarTech nyanzvi uye mutauri. Douglas zvakare munyori akaburitswa wegwaro raDummie uye bhuku rehutungamiriri hwebhizinesi.

Related Articles

Kudzoka kumusoro
pedyo

Adblock Yaonekwa

Martech Zone inokwanisa kukupa izvi zvemukati pasina muripo nekuti isu tinoita mari saiti yedu kuburikidza nemari yekushambadza, affiliate links, uye kutsigira. Tinozotenda kana iwe ukabvisa yako ad blocker iwe paunoona yedu saiti.