Pirate Metrics: Inogoneka Ongororo yeZvinyorwa
Tiri kurarama munguva apo zviri kuve nyore uye nyore kugadzira mhinduro dzako. Zvakawanda zvemidziyo zvechinyakare paInternet zvakavakwa mune imwe nguva - uko SEO, kushambadzira zvemukati, zvemagariro midhiya, ajax, nezvimwe hazvina kumbovapo. Asi isu tichiri kuramba tichishandisa maturusi, tichirega kushanya, kutarisa peji, kubhowa uye kubuda gore kutonga kwedu tisingazive kana ivo vanokanganisa rairo yepasi. Metric iyo inonyanya kukosha haina kana kuwanikwa uye inoda imwe yekuvandudza uye kusangana.
Pirate Metrics inobatsira iwe kuita kuwanda uye kuenzanisa kuongorora kwebhizinesi rako nekutevera 5 kiyi metric (AARRR):
- kutora - Iwe unowana mushandisi. Zvechigadzirwa cheSawaS, izvi zvinowanzoreva kusaina kumusoro.
- Activation - Mushandisi anoshandisa chigadzirwa chako, zvichiratidza kushanya kwekutanga kwakanaka.
- Kuchengeta - Mushandisi anoramba achishandisa chigadzirwa chako, zvichiratidza kuti vanofarira chigadzirwa chako.
- zvivabatsire - Mushandisi anoda chigadzirwa chako zvakanyanya iye anoreva vamwe vashandisi vatsva.
- Revenue - Mushandisi anokubhadhara iwe.
Pirate Metrics zvakasununguka zvichibva pa Kutanga Metric yePirates hurukuro naDave McClure, asi ivo vanogadzira havana kungoda kugadzira chishandiso chinoongorora kana zvinhu zvinonakidza zvaitika. Vakagadzira Pirate Metrics kubatsira kugadzirisa rimwe dambudziko, iri kushambadzira webhu kunyorera.
Pirate Metrics inounganidza iwo mashanu kiyi metric muvhiki yeboka, uye wozoenzanisa vhiki iyoyo uchipesana neavhareji inotenderera. Nekucherechedza zviitiko zvekushambadzira zvakaitwa mukati mevhiki (kumhanyisa mushandirapamwe wekushambadzira, A / B kuyedza chimiro chako chemitengo, nezvimwewo) unogona kutaura zvirinani zviitiko zvinovandudza yako AARRR mitengo.
Pirate Metrics zvakare inogadzira mushumo wekushambadzira uyo unoramba uchivandudzwa. Mumushumo wekushambadzira, ivo vanotsvaga mapatani muhunhu hwevashandisi vako, uyezve ndokupa rairo panzira dzekuvandudza yako manhamba eAARRR.
Chirevo chekushambadzira chinochera zvakadzika mune yako AARRR manhamba, uye inopa kuraira kwenzira dzekuvandudza idzi nhamba. Semuenzaniso, Pirate Metrics inoratidza vashandisi vasina kuita chako chakakosha basa kubva pavakapedzisira kubhadharira sevhisi yako, kuti ugone kuvabata kuti uone kana vari kunetseka vasati varega vasina yambiro. Ipuratifomu iyi zvakare inoratidza kana vashandisi vanoita zvishoma zvishoma kana nekukurumidza kupfuura pavhareji inotenderera vakakosha mari yakawanda, kuti iwe ugone kuita sarudzo ine ruzivo pamusoro peboka ripi rekutarisa kushambadzira kwako.
Iko chaiko hakuna zvigadzirwa zvakagadzirirwa kunyatso tarisa SaaS zviitiko, ongorora iro data, uyezve wozopa mhinduro dzinozobatsira iro bhizinesi kuita mari yakawanda. Pirate Metrics inopa 1 mwedzi kutongwa iyo inotanga kana mushandisi mutsva atanga kutitumira data, uye tiered mitengo yemitengo inotanga pa $ 29.00 pamwedzi.