Maitiro ekuPolish Mobile App Chengetedza Chigadzirwa Mapeji mune Pre-kutanga
Pre-yekutanga chikamu ndechimwe chenguva dzakakomba kwazvo muhupenyu hweapp. Vaparidzi vanofanirwa kubata nemakumi ezviuru emabasa anoisa yavo nguva yekugadzirisa uye hunyanzvi hwekumisikidza hunyanzvi kuyedza. Nekudaro, ruzhinji rwevashambadziri veapp vanokundikana kuona kuti hunyanzvi hwekuyedza A / B kunogona kutsvedza zvinhu kwavari uye kubatsira mumabasa akasiyana-siyana ekutanga.
Pane nzira dzakawanda vaparidzi dzavanogona kuisa A / B kuyedza mukushandisa pamberi peapp yekutanga mudura: kubva mukusimudzira chigadzirwa peji rekushandura simba kurirova pamusoro chaipo nekumiswa kweapp yako. Urongwa urwu rwekuparadzanisa-kuyedza mabasa kunogona kutsanangudza yako yekutanga-kuvhura zano kuchengetedza nguva uye kupa kwayo kushanda kwayo.
Chigadzirwa Mapeji Kusimbisa neA / B Kuedzwa
Zvese zvitoro zvechigadzirwa peji zvinhu (kubva pazita kuenda kumahwindo) zvine basa razvo mukuumba maonero evashandisi eapp. Izvi zvidimbu zvepeji reapp zvine simba rakakura pakutendeuka. Zvakangodaro, vatengesi vazhinji vanoregeredza kukosha kwavo kunyanya kana app isati iri muchitoro parizvino.
Kunyangwe pfungwa dzekuongorora idzo dzaisazoshandura izwi rimwe chete pasina tsvagurudzo yakakodzera vanokanganwa kuti peji rezvigadzirwa zveapuro ndiyo yekupedzisira yekuita sarudzo. Icon, screenshots, tsananguro, nezvimwe zvinofanirwa kumiririra iko kushe kweapp yako semazwi akakosha kana kunyangwe zvirinani.
Kuvimba nemasikirwo hakuna kukwana. Nehurombo, itsika yakajairwa kuisa kushingairira parutivi uye kuvimba nemaonero ekuzviisa pasi enhengo dzechikwata chako vachiregeredza sarudzo dziripo dzechitoro. Kuongorora kweA / B kunoita kuti usiye mitambo yese yekufungidzira kumashure uye utungamirirwe nenhamba dzinoverengeka dzakakosha.
Shanduko Game inowana Yakanaka Zita Tagline nerubatsiro rweFacebook Ads
Kupatsanura-kuyedza ndicho chishandiso chakanakisa kugadzirisa yako peji rezvigadzirwa zvinhu zvinopwanya musanganiswa unoshandura zvakanyanya. Facebook inogona kushandiswa kutarisa kukwezva kwezvinhu zvakasarudzika mukati memakambani ekushambadzira.
Semuenzaniso, Space Ape Mitambo yakashandisa Facebook Ads kusarudza zita reti tagline yemutambo unouya weTransformers. Vakagadzira mapeji matatu ekumisikidza vachitaura mazita emhando dzakasiyana uye vakatanga 3 Facebook kushambadzira mushandirapamwe. Nekuda kweizvozvo, misiyano 'Transformers: Earth Wars' yakakunda uye yakashandiswa kune ese mabasa ekutengesa eapp.
Nekudaro, Facebook kushambadza haipe mamiriro. Saka, kana zvasvika kune dzimwe nzira dzakaomarara uye dzakazvipira, zvirinani kushandisa mapuratifomu ekuteedzera chitoro cheapp senge SplitMetrics.
Kupatsanura-Kuyedza Kunoratidza kuti Maindasitiri Maitiro Haashande kune Anotsamwa Shiri
A / B mhedzisiro yekuyedza inogona kushamisa zvirokwazvo. Rovio akadzidza chidzidzo ichi asati atangisa 'Angry Shiri 2'. Zvakazoitika kuti portrait screenshots yakaitwa nenzira irinani pane mamiriro epasi ayo anopesana nechero mutambo wemitambo. Kupatsanura-kuyedza kwakaratidza kuti 'Shiri Dzinotsamwa' vatengi havagone kuve vanokodzera sevanoomesa mitambo kuitira kuti indasitiri maitiro asagone kuiswa
Naizvozvo, pre-kutanga kupatsanura-kuyedza kwakadzivirira kukanganisa kunorwadza kwekushandisa zvidzitiro zvine maitiro asiri iwo. Pa 'Angry Shiri 2' kuburitswa, iyo app yakawana 2,5 mamirioni ekuwedzera kuisirwa muvhiki chete.
Nekudaro, kugadziridza kwehungwaru kwezvose zvigadzirwa zvepeji yezvinhu kunovimbisa yakanyanya kunaka shanduko pane ese ari maviri uye akabhadharwa traffic mukati memavhiki ekutanga ehupenyu hwepurogiramu muchitoro.
G5 yakashandisa A / B Kuedza kuti Utarise Vakanaka Vateereri uye Akanakisa Ad Channel
Kuva nechiono chakajeka chechako chakanangwa nevateereri chinhu chepakati chechero chipi chinobudirira cheapp. Kana ukakurumidza kuona kuti vatengi vako ndivanaani, zvirinani. A / B bvunzo dzinobatsira mukugadzirisa iri dambudziko kunyangwe kana yako app isiri muchitoro.
Iwe unogona kuziva kuti ndiani angangoisa kuisa yako app inomhanya kuyedza pane akasiyana mapoka ehuwandu. Aya ma data akakosha kune chero imwezve yekushambadzira zviitiko kana yako app yave kurarama. Semuenzaniso, G5 Varaidzo yakamhanyisa nhevedzano yekuyedza yavo 'Yakavanzika Guta' app uye vakaona kuti kwavo kwakanyanya kutendeuka kunongedza ndeye 35+ mukadzi anoda mitambo yebhodhi uye anofarira mapuzzle, chirahwe, uye zvakavanzika.
Iwe unogona zvakare kuunganidza vangangove vashandisi kutaurirana mukati meakadai pre-kuburitsa A / B yekuyedza kuvaka kwekutanga evatoreji runyorwa rwekambani tsamba yemapepa uye app maapuro.
Kuongorora kweA / B kwakakosha mukushambadzira chiteshi kosi zvakare. Kuwanikwa kweyekushambadzira sosi inounza yakawanda yevakavimbika vashandisi kufambira mberi chero kushambadzira mutambo wezvemutambo. App kushambadzira makambani anotarisa mashandiro eakasiyana ad chiteshi kuburikidza nekuparadzanisa-kuyedza. Pakuenzanisa mashandiro avo, vakasarudza imwe yemhando dzakasiyana dzekusimudzira mitambo yavo mitsva nemaapp.
Prisma Unravel Yakakwana Positioning uchishandisa A / B Kuedza
Vaparidzi vanowanzo sangana nedambudziko rekutora maficha eapps ayo anonyanya kutarisana nevateereri vavo zvakanyanya. Iko hakuna kudikanwa kwekuverenga tii mashizha, ingo mhanyisa akateedzana eA / B bvunzo. Semuenzaniso, Prisma akauya kuzopatsanura-kuyedza kuti aone vashandisi vanofarira mhedzisiro pakati peizvo zvinopihwa neapp:
Kana iwe uchironga kuve neyakabhadharwa app, kuongorora kweA / B kunogona kukubatsira iwe kuona iko kukodzera kwesarudzo iyi. Izvo zvakakosha kuti uone mutengo uyo usingatyisidzi kure vangangove vatengi. Kuongorora kweA / B kunogona kutoratidza kuti iwe unofanirwa kudzokorora marongero emitengo epurogiramu kuitira yemhando yemahara nekutenga kwe-mukati.
Makumi mashanuTatu anobudirira muKwenzvimbo yekutenda Nekutsemura-Kuyedza
-Kutanga-kuvhura chikamu kana nguva pamberi peakakura kugadziriswazve app kunonyanya kufadza kuita yako app. Nekudaro, hazvina kukwana kungodudzira rondedzero, uye iwe unofanirwa kuve nenzvimbo inopfuura rugwaro. Izvo zvakakosha kuti unzwisise kuti iwe uri kuchinjisa chigadzirwa chako kune imwe tsika, kwete chete mumwe mutauro. A / B kuyedza kunobatsira kuyedza dzakasiyana tsika dzekufungidzira.
Semuenzaniso, FiftyThree yakashandisa kupatsanura-kuyedza kuti vawane yavo Pepa app kumusika unotaura chiChinese. Yakavandudzwa screenshots muChinese ane mavara akasiyanasiyana aive ne33% kutendeuka kuri nani pane echirungu.
Hapana chikonzero chekuzvipa iwe nguva yakaoma kuyedza kufungidzira kuti chii chinoshanda zvirinani kune yako app isati yatanga. Uchishandisa A / B kuyedza, unogona kupa simba kutendeuka kwako kunyangwe iyo app isiri kana kurarama. Nekudaro, iwe uchave neshuwa stellar mhedzisiro kubva pakutanga kweapp rako rehupenyu muchitoro.
Kupatsanura-kuyedza hakungotore chete chiyero cheiyo nhanho nyowani; zvakare inofambisa danho rekutora danho richiita kuti rive pachena uye kubvisa kusawirirana kwechikwata kusiri madikanwa. Uyezve, kushandisa mapuratifomu senge SplitMetrics, Vashambadziri vanowanawo ruzivo rwakakosha pamaitiro evashandisi ayo anogona kushandiswa mukuwedzera kuvandudzwa kweapp uye kuchenesa peji rechitoro.