Tsvaga Injini Kugadziridza Hachisi chirongwa

seo masvosve

seo masvosveNguva nenguva, isu tine tarisiro yekuuya kwatiri uye kutikumbira kuti tiise pamwechete purojekiti yekota pane yekutsvaga injini optimization. Vazhinji, yekutsvaga injini yekugadzirisa haisi chirongwa. Haisi kuedza kwaunogona kupedzisa nekuti uri kurwisa chinongedzo chinofamba. Zvese zvinhu zvinoshanduka nekutsvaga:

  • Tsvaga injini dzinogadzirisa algorithms avo - Google iri kugara ichigadzirisa kuti irambe iri pamberi pe spammers uye, nguva pfupi yadarika, zvirimo mapurazi. Kunzwisisa maitiro ekuburitsa zvirimo zvako kana shanduko idzi dzaitika zvinogona kugadzirisa mhedzisiro yako. Kwete kugadzirisa kunogona kuita kuti saiti yako ivigwe. Izvo hazviite zvakanyanya, asi isu tinoona shanduko dzichiitika nevatengi vedu.
  • Vanokwikwidza vako vari kugadzirisa avo enjini yekutsvaga - Makwikwi ako ari kuita shanduko kumasayiti avo uye pamwe ane mamwe makuru ma SEO ma consultants achivabatsira iwo zvakare. Kana iwe uchinge wakamira zvine mutsindo uye uchiita kudzoka kukuru mukudyara, ingori nyaya yenguva makwikwi ako asati atanga kuisa mari muzano.
  • Maitiro ekambani yako, zvigadzirwa uye masevhisi anochinja - Iyo kambani yako inozvisiyanisa pachayo kubva kumakwikwi kazhinji inoshanduka nekufamba kwenguva sezvaunokura, uchidzikira kana kugadzira zvigadzirwa zvitsva, zvigadzirwa nemasevhisi. Kutsvaga kwako kwekutsvaga kunofanirwa kutevedzera izvi.
  • Shanduro yekushandisa shanduko - Dzimwe nguva, mazwi anozotsvaga nevashandisi anochinjawo nekufamba kwenguva. Semuenzaniso, kunyoresa, chikwiriro, uye Software vese vane akasiyana mavhoriyamu ekutsvaga muindasitiri yehunyanzvi. Kunyangwe hazvo ivo vese vangangoshandiswa zvakafanana, mashandisiro avo akachinja mukuzivikanwa nekufamba kwenguva.
  • Tsvaga mavhoriyamu shanduko - Nguva yezuva, zuva revhiki, shanduko yemwedzi uye yemwaka zvinogona kukanganisa kutsvaga. Meseji yako uye zvemukati zvinogona kuda kuchinjika kuti zviwanikwe.
  • Platform matekinoroji anochinja - Isu takaona mamwe mawebhusaiti akanaka akanyatso kutsakatika kubva pamhedzisiro yekutsvaga kubvira kwavo CMS haina kugadziridzwa kana kutaurirana neinjini dzekutsvaga. Kana iwe uine CMS yekare isina kuvandudzwa, pamwe uri kurasikirwa nekwaniso yekuwedzera injini yekutsvaga.
  • Nzvimbo dzakakodzera dzinochinja - Iyo yaimbove saiti inozivikanwa kwazvo muindasitiri yako inogona kunge isisave… saiti masimba anochinja nguva dzese. Kuona kuti yako saiti inosimudzirwa pane epamusoro saiti ichaenderera nekuwedzera kufarirwa kwenzvimbo yako uye chinzvimbo.

Kuva nemubatsiri kana kuenderera kunyoreswa neakakura SEO mupi kunopa yako kambani nekudzoka kwakanaka pane investment kana iyo yekutsvaga yekuda iripo. Kana kambani yako iine zviwanikwa zvemukati kuti zvishande nekutsvaga, kunyorera ku SEOmoz or gShiftLabs pamwe nemamwe maturusi ekuongorora akakodzera kudyara.

Kana vatengi vedu vakwanisa kuenderera pamwe neshanduko idzi, isu tichiramba tichiona kudzoka kwekuwedzera kwekudyara, mutengo wavo mutobvu unoramba uchidonha, uye ivo vanokwanisa kuwedzera zvizere kutsvaga kutsva kwevatengi kutsva. Zvinoda kuenderera mberi zvichiongororwa uye kugadzirisa, zvakadaro. Kana kambani yako iri kukumbirwa neiyo SEO femu iyo ine yakajairwa purojisheni uko ivo vanozokwenenzesa saiti yako pamutengo wakatemwa uye woenda kure, ungangoda kufungisisa kudyara.

7 Comments

  1. 1

    I’ve had the same experience with clients, it’s kind of a challenge explaining to clients the importance of seo. I understand they always want to see ROI, with analytics we can show them some of that, but you’re right it’s an ongoing effort.

  2. 2

    I’ve had similar problems – one client said they wanted to create a website, get it up and running, and then “SEO-optimize” it after it was live. I try to explain that the content is pretty important to the search engines, and it’s much easier to start writing with organic search in mind. Many people just don’t get most basic concepts of SEO. I guess that’s why there will always be a market for SEO consultants!

  3. 3

    Of all the areas of Internet Marketing, Search Engine Optimization is the most misunderstood, and potentially the most important to your marketing efforts. There are millions upon millions of pages of web content out there — you can work hard, build a great site, and then be totally lost in the shuffle. SEO is important. It’s also a very complex process that requires patience, careful planning and a long-term approach.

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