Kushaikwa kweMhinduro dzeMagariro kuri Kukuvadza Bhizinesi Rako

magariro

Isu tatove takaverenga bhizinesi kukanganisa kwe kusashanda zvakanaka kwevatengi maererano nesocial media. Ko zvakadii nekungopindura? Wanga uchiziva here kuti manomwe kubva masere eruzhinji mameseji anotungamirwa kumabhenji haapindurwe mukati memaawa makumi manomwe nemaviri? Sanganisa icho pamwe nekuti pave paine kuwedzera kwe7% mumeseji kumakambani pasi rose (8% muUnited States) uye isu tine dambudziko chairo pamaoko edu.

Mune zvazvino Nhungirwa Yemagariro Index, Vakaverenga kuti makumi mana muzana yemameseji anoda mhinduro. Uye hazvishamise kuti makumi mana muzana yevatengi vanosiya chiratidzo nekuda kwekushomeka kwevatengi. Uye kudivi rekuseri, mabrands anoshanda nevatengi kuburikidza nesocial media vanowana avhareji yemapoinzi makumi matatu nematatu kumusoro kwavo Net Promoter Score.

Iyo Sprout Yemagariro Index ndeye mushumo wakanyorwa uye wakaburitswa neSoutout Social. Yese mareferenzi data akavakirwa pa97K yeruzhinji maficha profiles (52K Facebook, 45K Twitter) yemakambani anoshanda anoshanda pakati peQ2 2014 neQ2 2015. Anopfuura mamirioni mazana maviri emameseji akatumirwa panguva iyoyo akaongororwa nekuda kwemushumo uyu. Imwe dhata kubva kuQ200 1 kuenda kuQ2013 4 inogona kunge yakachinja kubva kuiyo yekupedzisira Sprout Social Index mushumo nekuda kwekuchinja mune zvemagariro profiles akaongororwa; zvisinei, zvese zvinowedzera maitiro zvinoramba zvakaenzana.

Inotema Zano rezvemagariro kune ino nyaya ndeyekuti mabhurani abatanidze yavo magariro enhau manejimendi aine vatengi chikuva kuitira kuti zvikwata zvako zvikwanise kugovera mabasa zvinoenderana uye vanhu chaivo vanogona kupindura. izvi zvinoona kuti nhepfenyuro yemagariro enhau yakanangidzirwa kumakambani inotangisa chikumbiro chevashandi chinopihwa kune mumwe mumiriri webasa revatengi.

Zano rangu rekuwedzera ringave rekuona kuti chero munhu achipindura kuburikidza nehukama anopihwa mvumo yekuona kuti zvinhu zvinogadziriswa nekukurumidza uye zvinobudirira. Iwe haugone kuisa panjodzi yekunonoka mukupindura pamusangano weveruzhinji nehurongwa hunoda kuti matikiti apihwezve uye apfuure pamwe nekugadzirisa.

Iko Kurumidza kweSocial Kuteedzera Kwevatengi

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