Dhijitari Shanduko: Kana maCMOs uye maCIO Vachisunga Kumusoro, Wese Munhu Anokunda

Shanduko yedhijitari yakawedzera muna 2020 nekuti yaifanira kudaro. Iyo denda rakaita magariro ekuparadzanisa maprosesa akakosha uye akamutsidzira online zvigadzirwa zvigadzirwa uye kutenga kune mabhizinesi nevatengi zvakafanana. Makambani akange asati ave neakasimba ekuvapo kwedhijitari akamanikidzwa kukudziridza imwe nekukurumidza, uye vatungamiriri vebhizimusi vakatamira kuti vawane mari parukova rwekudyidzana kwedhijitari kwakagadzirwa. Izvi zvaive zvechokwadi muB2B uye B2C nzvimbo: Iyo denda inogona kunge yakakurumidza-kufambisa dhijitari shanduko nzira

Iyo 3 Mishumo Yese B2B CMO Inoda Kupona uye Kubudirira mu2020

Nepo vatungamiriri vekutengesa vangave nekwaniso yezviuru zvematafura emazana uye mazana emishumo, vanogona kunge vasingatarise pane izvo zvinokanganisa bhizinesi.

Shanu Kushambadzira Maitiro CMOs Anofanirwa Kuita Pane Muna 2020

Nei Kubudirira kunotsamira pazano rinogumbura. Kunyangwe kudzikira kwemabhajeti ekushambadzira, maCMO achiri netariro nezve kugona kwavo kuzadzisa zvinangwa zvavo mu2020 zvinoenderana neGartner yegore ra2019-2020 CMO Spend Survey. Asi tariro isina chiito haina maturo uye maCMO mazhinji anogona kunge ari kutadza kuronga nguva dzakaoma dziri pamberi. MaCMO anonetsekana izvozvi kupfuura zvavaive panguva yekuderera kwehupfumi, asi hazvireve kuti vanogona kunamira pasi kuti vabude kunze kwakaoma

CMO-on-the-Go: Vashandi veGig Vanogona Sei Kubatsira Dhipatimendi Rako Rekutengesa

Ivhareji yekugara kweCMO ingori makore anopfuura mana-ipfupi muC-suite. Sei? Nesimba rekumanikidza kurova mari yezvinangwa, kuneta kuri kuita padhuze kusingadzivisike. Ndipo panopinda basa regig. Kuva CMO-on-the-Go kunobvumira Vatengesi Vakuru kumisikidza yavo yega purogiramu uye kutora izvo chete zvavanoziva zvavanogona kubata, zvichikonzera rakakwira mhando basa uye zvirinani mhedzisiro yepasi mutsara. Asi, makambani anoenderera mberi nekutora sarudzo dzakakomba

Adobe Dhijitari Insights: Iyo Nyika yeiyo Dhijitari Union 2017

Adobe Dhijitari Insights yakaisa pamwechete yakanaka infographic (tingatarisira chero chakasiyana here?) KuHurumende yeDigital Union - inotarisana nekushambadzira kwedhijitari uye inosanganisirwa nevatengi zvinotarisirwa. Zvichida chinhu changu chandinoda pamusoro peiyi infographic ndechekuti vakatora mamota e data uye vakaibatanidza pasi kune yakasarudzika nhamba yekucherechedza uye mhedzisiro: Ad Ad Mari dziri Kukwira - sevazhinji vashambadziri vanoenda kudigital, kudiwa kwenzvimbo yekushambadza uye